Last year in the U.S., kids spent $1.3 billion of their own money on hobbies and toys. Would you like to tap into this amazing buying power?

Here's how to reach out and sell your jewelry making products to the exciting youth market in a brand-new, fun and exciting magazine from the editors of Lapidary Journal.

Order your copy today.

Announcing...
Step By Step Jewelry Projects for Kids
From the Editors of Lapidary Journal & Step by Step Guides

This November, for the first time ever, Lapidary Journal will publish a special magazine, available on newsstands only, featuring how-to jewelry projects for kids. Here’s your chance to talk directly to this age group and help them make beautiful jewelry creations for themselves, family and friends.

Step by Step KIDS Jewelry Projects will feature over 18 fun, attractive and creative projects for kids of all ages. Included will be beautiful earrings, bracelets, necklaces, pins and barettes using beads, modern clays, wire, eraser clay and more. Each project will include a list of necessary supplies so readers know exactly what they need.

That’s where you come in. As a supplier to the market, your selling message should be part of this special publication. Here’s a great opportunity to help kids be creative and experience just how much fun the jewelry-making hobby can be. You’ll also be building brand awareness and customer loyalty in a market segment that will grow right along with you.

Step by Step KIDS Jewelry Projects targets an audience that last year had allowance and other earnings of $16.3 billion. They spent $10.9 billion and saved the rest. Almost 20% of this was spent on hobbies and toys. You just can’t afford to ignore this market and what it can mean for your future.

Step by Step KIDS Jewelry Projects hits newsstands November 15, just in time for the holidays, and will be on sale through Winter. Meaning your selling message will be delivered just when kids are looking for fun things to do indoors. The initial print run of 29,000 copies will be sold exclusively at newsstands, bead stores, and fine craft stores all over the U.S. and Canada – including Michaels, Jo-Ann Fabrics and A.C. Moore. If you’re looking for retail pull-through, this is the place to be.

Don’t miss this outstanding opportunity to boost your sales to the booming youth hobby market.

Available in Retail Stores and through mail-order ONLY!

Order your copy today

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